PDN: Cole Thompson on Online Print Sales.

Cole Thompson speaks on selling his prints online. His overarching philosophy is to cultivate customer relationships with trust and personal contact.

Thompson's online presence is supported with search engine optimization and active linking from other websites.

Online print sales can be difficult. Photographs face fierce competition with other art prints, such as those on Jen Bekman's 20x200 or poster art at Flatstock.

Video via PDN Online.